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Client Lifestylez
Category Marketing, Edit, Motion Design, Graphic Design
Year 2020-Present
Creative Direction Smo
Art Direction Jessica
Production Manager Claire Reeders
Lead Editor Agata Alexander
Editor Dustin Tuliao
Motion Designer Dustin Tuliao
Graphic Designer Dustin Tuliao
Services Motion Design, Editor, Graphic Design
Lifestylez and Echo Tours are the largest ski tour operators in North America. Lifestylez is focused on collegiate greek and non-greek travelers in addition to alumni and young worker groups, while Echo Tours creates high-quality, custom college ski tour packages for university sponsored and off campus ski and snowboard clubs. A typical ski trip experience involves 2-4 days on the mountain, daytime activities, live performances, ski events, and night-time parties.
Create a cohesive design system for each brand that tells the story of our experiences and gets people excited to book trips for this upcoming ski season.